The announcement comes ahead of what could be the world’s biggest climate-change protest today.
The news: Amazon CEO Jeff Bezos on Thursday pledged to build or buy enough renewable power to supply 80% of the company’s electricity needs by 2024 and 100% by 2030. By 2040, the retail giant plans to cut or offset the carbon emissions across all its operations.
The response: The plan was generally met with praise but, as ever, the devil is in the details. Some of it seems to amount to climate accounting: investing in solar and wind power elsewhere to offset the portion of fossil fuel generated electricity they’re actually using. The company’s own climate activist employee group, Amazon Employees for Climate Justice, trumpeted the pledge as a “huge win,” but said it didn’t go far enough.