A Carbon Footprint Game That You Can Play, Too!

What happens when 27 high schools across Norway participate in a climate emissions challenge?

Over 6000 participants together saved 273,471 kg CO2e in just 3 weeks. And that’s equivalent to flying 27 times around the earth. In fact, if all Norwegians copied the top 20 classes in the challenge, the country would save 40% of its total annual carbon emissions. Imagine what a comparable effect would be if the world accepted a carbon footprint challenge …

The students logged their everyday activities using the fun Ducky web-app from a local startup. The algorithm calculates the effect of authentic user behavior in real time. That means each action the students took was based on simple things they could do to reduce their carbon footprint, like walking instead of driving or eating less meat. In total, they logged a staggering 312,175 actions, which showed how, by tracking their individual climate footprints over time, they could visualize and reduce their carbon footprints. That meant that each student reached important climate goals.

The Ducky Climate Challenge Game is based on established climate and environmental research data. The calculator simplifies data so it becomes understandable for everyone. It has the potential to show how all global emissions can be allocated to individual consumption of products and services, and how we, as individuals, have the power to ensure that we reach critical climate goals. MORE

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